Our Team

Strategic Results Marketing was founded on the principle that synergistic relationships are powerful and an effective team can drive greater results than a single expert.
We love this quote by Steve Jobs (source Wikipedia, April 2015)
My model for business is The Beatles: They were four guys that kept each other’s negative tendencies in check; they balanced each other. And the total was greater than the sum of the parts. Great things in business are never done by one person, they are done by a team of people.

Here are some of the main players on the Strategic Results Marketing Team!

MaryPat Kavanagh
Chief Strategist
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MaryPat Kavanagh has extensive experience in marketing and small business since 1989.

She has owned retail businesses, restaurants and consulting practices and has been extremely involved in her community through local Chamber of Commerces, National Association of Women Business Owners (NAWBO), Shared Vision Network, Jaycees, and other networking and professional development organizations.

In 1999, she opened Strategic Results Marketing in Arizona. Strategic Results Marketing is an expert marketing firm specializing in entrepreneurial strategizing and planning. She has since developed the “One-Page Marketing & Profits Plan”, simplifying marketing for entrepreneurs and small businesses alike.

In 2004, Strategic Results Marketing began specializing in online marketing services, focusing efforts on the analytics of what is working, what is trending and why. She quickly became known as the Queen of Marketing and the Queen of Connections through utilizing her natural ability to develop quality relationships via online marketing to result in great clients.

With a passion to support high-end service professionals like herself, she has directed her attention over the past 5 years to businesses seeking strategic results working with clients who value the combination of 6 and 7 figure results and a life.

Working in Internet Marketing for the last 10 years and off line marketing for the previous 25, Karen Dennison has seen the good, the bad and lots of the ugly.

But, instead of trying to sneak around the search engine parameters, she feeds the beast exactly what it wants and the results are better search engine rankings, no fear of de-indexed sites and more customers for her clients.

She began her career as a mom, home-schooler, and head-hunter. All of which gave her the know-how to laser into exactly what a business needs to get better results and better clients.

Karen has the ability to step outside of the linear and implement a more holistic approach to marketing business online. She keeps current with all of the changes in the online marketplace, its customers and the Google algorithm ballet.

But, it is no longer just about the search engines. Karen implements search results strategies that satisfy the sensibilities of both the search engines and the end customers.

Karen is happily married for over 40 years, has 4 kids and a slew of grandkids. Loves quilting, wine & witty conversations, and enjoys life in Redondo Beach, California.

Karen Dennison
Organic SEO Expert
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Joan Muschamp
Marketing Plan Strategist and Copywriter
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Joan Muschamp brings over 35 years of professional marketing and social media experience to the world of small business, technology and e-commerce

Joan believes that a well integrated marketing strategy is essential for business owners to attract the right customers. A strong believer that human relationships are the driving force in long-term business success, she makes this central to the tactical aspects of marketing, so your current and prospective clients know they are valued. And we agree!

Joan’s clients access her marketing & business knowledge based on years of learning & doing. She specializes in technology, professional services, and e-Commerce marketing, and leverages technology to help business owners establish their market presence. She has successfully planned, executed, and attended marketing exhibits at over 350 trade shows and conferences, as well as individual marketing seminars, webinars, and other events. These get you noticed and attract prospects.

Additionally, extensive management experience gives her insight into processes and their critical importance to successful marketing. A marketing promotional products expert, she help clients execute marketing and branding campaigns, merchandise programs and enhance company branding.

With almost 20 years of public relations and marketing experience, Amber M. Dixon assists businesses with marketing and public relations strategies.

Amber’s unique and extensive experience in both the marketing and public relations industries, compared with many consultants/companies in her field who focus on one or the other, provides an all-inclusive experience for clients.

Prior to joining the LawMAX Marketing Team, Amber was the Marketing/Communications Director for Intermountain Financial Group/MassMutual working with the entrepreneurial financial professionals, and the agency, with their marketing and public relations initiatives. She assisted in the business planning and marketing planning process for financial advisors, agency brand awareness, public relations, social media presence, marketing collateral, and advertisements for almost 12 years.

Additionally, Amber has worked with clients in a large variety of industries, allowing her to successfully meet her clients’ needs regardless of their profession or trade. Some of her most recent projects include working with global nonprofits, business trainers, financial services firms, start-up companies, hospitality, high-tech, real estate, and the entertainment industry to name a few.

Amber has developed strong connections with local Utah and national media, providing publicity opportunities for her clients in print and online publications. Her clients have been quoted as sources for articles, interviewed as industry experts, and published for original submitted content.

Amber graduated with a BS in Communications and a minor in Business. She also earned an Executive Programs certification from the Kellogg School of Management in Chicago, IL. Amber is active in the community serving on a variety of committee and boards, and in October of 2012, she was nominated as Woman of the Year for the Women in Insurance and Financial Services national organization.

Amber Dixon
Public Relations & Media Relations Expert
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Sierra Durland
Content Developer
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Sierra Durland begin working with Strategic Results Marketing in September 2014 as a Marketing Assistant, Content Developer and Analyst.

Earning a B.S. in Business Administration from the University of Montana, Sierra has experience working with multiple companies creating personalized comprehensive strategic marketing plans.

Specializing in online marketing, Sierra has successfully assisted multiple businesses in growing online audiences and increasing website traffic through search engine optimization and social media campaigns. With an extensive background in customer service, Sierra is extremely customer oriented and takes pride in listening to clients’ requests and offering innovative ideas and strategies to enhance and grow businesses.

Sierra’s work hard, play hard mentality takes her on many adventures outside the office. During her free time, you can find her in the mountains hiking or snowboarding. Sierra is a very committed individual and is always trying something new.

SRM Group

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Feb2018
In preparation of a successful year, we have made some adjustments to our group of companies that may interest you: LawMax Marketing has rebranded to LawMax Training & Consulting. We decided to leave the marketing to the folks here who do marketing best, the Strategic Results agency. Reputation Management Group was launched ... Read More
February 13, 2018MaryPat Kavanagh
content_repurposing_by_srm

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Jan2018
Content repurposing seems time-consuming and I'm concerned about duplicate content hits. Why should I bother repurposing content? Content marketing is not what I'm looking for. What I really want is to increase my page rank and online reputation! These are some of the complaints we hear when we meet with clients who want ... Read More
January 24, 2018MaryPat Kavanagh
extreme-traffic-adventure

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Aug2017
Blogging. Getting more online traffic. Building your business. That’s the plan, right? I have taught classes on this strategy. Blogging is an excellent content marketing strategy, when done consistently and strategically. But let’s be real, do as I say, not as I do. My own blogging lacks consistency and therefore, it lacks effectiveness. In an ... Read More
August 2, 2017MaryPat Kavanagh
content_repurposing_by_srm

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Jul2017
Content marketing is king. Or so they say... Well this IS true but content marketing sure can take a ton of time, resources, and energy to sift through all the content and change it up so that it meets requirements to avoid "duplicate content" filters and other issues that you can have ... Read More
July 10, 2017SRM Admin
emotional intelligence 2.0

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Jun2017
Emotional Intelligence can help get clients? Yes. It's time to get old-fashioned, you might say. Let's get back before technology interfered with having direct conversations and look at people and how they are motivated to know, like and trust you. As human beings, we are emotional creatures. Our emotions distinguish us from ... Read More
June 11, 2017SRM Admin
Online Marketing Concept

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Feb2017
Looking for cost-effective ways of reaching a larger audience and get clients with your marketing campaign message? Well, internet marketing is here to help. In a world where there is increased competition among both individuals and businesses, it is important to constantly stay ahead of competitors. Wise and effective use of ... Read More
February 11, 2017SRM Admin
Woman holding smartphone

09

Nov2015
If you are using the internet, it is likely you are using it from a mobile device. Mobile technology has been uprising throughout the last decade, and in 2015 it is finally taking over the marketplace. It’s important to recognize these trends, adapt, and optimize so we don’t get left ... Read More
November 9, 2015SRM Admin
Erasing Oops !

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Nov2015
Starting something new isn’t always easy and there’s usually a learning curve involved somewhere in the process. The same goes for blogging. As you start your blog, or even if you’ve been blogging for a while, it’s important to keep these common mistakes in mind and work on avoiding them ... Read More
November 6, 2015SRM Admin
blog bloggar or inernet blogging concept with key

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Nov2015
We often feel pressure to start pumping out content the minute our blog goes live, but before you begin writing content, it’s imperative that you decide what objective(s) you are trying to accomplish with your blog. These objectives will be the framework for what you say in each post. Your ... Read More
November 3, 2015SRM Admin
funny progress bar with future loading

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Nov2015
Right now search engines have a pretty literal take on the content we include on our webpages. Google is able to understand context, picking up on keyword better, where Bing is limited to recognizing text verbatim. However, this is all predicted to change. Business2Community has identified where they believe SEO algorithms ... Read More
November 2, 2015SRM Admin
Bing

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Oct2015
Bing and Google have a very similar algorithm for indexing web pages. Both engines favor linkbacks, official websites, and unique content. According to Optimization Theory, Bing focuses on four target areas: shopping, travel, local and health. It’s focus is directed towards being a lifestyle search engine. There are some limitations when ... Read More
October 26, 2015SRM Admin
Google

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Oct2015
According to Google, over 40,000 searches are performed every second, over 3.5 billion searches happen daily, with 1.2 trillion searches happening per year worldwide. Needless to say, Google is the leading search engine worldwide. Google tends to favor aged domains as part of its algorithm. If a new site and an ... Read More
October 19, 2015SRM Admin
SEO

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Oct2015
Most of us are aware that maintaining and improving organic search results makes it easier for clients to find us. Before we can create an SEO strategy, it is important to know exactly how search engines work. A complex algorithm that is applied to everything we search, which Google has ... Read More
October 12, 2015SRM Admin
Hand clicking a search button

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Oct2015
How many times do you Google something daily? Think about it, when we need directions, ask Siri a question, or are too lazy to type in a whole website name, we plug it in our search bar and voila! We have our answer in no time! Showing up in search is ... Read More
October 5, 2015SRM Admin
Businessman presses button video marketing on virtual screens. B

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Jul2015
With the popularity of online videos on the rise, it should be part of your marketing strategy to incorporate videos into your social media sharing. Anyone can create a video, but it’s important to know how to create a video that will bring traffic to your website. How to Create a ... Read More
July 10, 2015SRM Admin

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Jul2015
Search engines place a lot of importance on videos, recognizing the website they are on as quality, and driving traffic to the website. People hesitate when it comes to creating videos, but it doesn't have to be hard! Creating quality video with quality content is easy. There are some things to ... Read More
July 7, 2015SRM Admin
MaryPat training

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Apr2015
Strategic Results Marketing has it's hand in many areas of marketing and business including training. MaryPat Kavanagh has recently been hired by Security 101 - Salt Lake City's Nancy Ford to lead an empowerment training workshop. For more information about MaryPat and trainings for business, check her out at her Queen ... Read More
April 14, 2015SRM Admin
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Jan2015
LawMax Marketing, the Queen of Marketing and Strategic Results Marketing - what's going on? In Spring 2014, MaryPat Kavanagh, also known as the Queen of Marketing and Queen of Connections, opened a division of Strategic Results Marketing focused exclusively on the legal industry - legal marketing services for attorneys and law ... Read More
January 12, 2015SRM Admin